Innovation implies:

 Change, creating something new (product, service, process, market,)
 Accepted and bought by the client (successful in the market)
 Not necessarily technology dependent
 People, with creativity and motivation, are key elements (innovators)

As P. Gupta states in his book Business Innovation in the 21st Century, a new framework of innovation is needed for the Internet generation and the knowledge age. The goal  is to facilitate standardization of the innovation process so that results can be more predictable and so that innovation can be produced on demand.

We can summarize by saying that innovation is creativity applied to business and it is on the basis of competitiveness and also that people, with motivation, tools and methods, are key elements for the development of any company or country.

This course looks to expand the vision of future Telecom engineers, preparing them to be creative for business success; in other words: innovators or, even more, entrepreneurs. To this aim, it will cover the several aspects that facilitate and assure that innovation takes place at the enterprise level and also how to put them into practice by developing an innovation project.